Boraie Development is a real estate company based in New Brunswick, New Jersey. The company offers real estate development, property management, and sales and marketing services in the urban real estate market. Their projects are enabled by working in conjunction with financial institutions, architects and contractors.

One of the major projects that the company has undertaken is the construction of The Aspire in collaboration with NBA legend Shaquille O’Neal. The Aspire is an apartment complex in Newark, New Jersey, the first high-rise development in Newark in more than 50 years. According to O’Neal, growing up his mother felt that someone needed to invest in the city of Newark to make it beautiful again. O’Neal took up the challenge years later and together with Boraie Development built the colloquially dubbed Shaq Tower.

The 22-story building has 238 residential units. It is located in 1 Rector Place with close proximity to New Brunswick train station. There is a provision of 10,000sq feet of retail space, 24/7 doorman lobby and parking with direct access to the lobby by an elevator. The complex has a state-of-the-art fitness center, rooftop sundeck, and garden with an outdoor BBQ space, individual storage space and indoor/outdoor residents club that can be used for work, rest or play. This complex has all that one could need under one roof.

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